Digital Marketing Manager Job at Swoon, Denver, CO

dCt1MHY4Wmx0RWhkMDNMMGp6R2hET3puNkE9PQ==
  • Swoon
  • Denver, CO

Job Description

Swoon works directly with a rapidly growing and innovative company in the cannabis industry . We are seeking a skilled Digital Marketing Manager to lead strategic marketing efforts, enhance brand presence, and drive digital engagement. This role requires a creative and analytical thinker with expertise in digital marketing trends, tools, and tactics.

Location: Denver, CO (Hybrid flexibility)

Compensation: $85,000.00 - $105,000.00 base salary

Key Responsibilities:

  • Develop and execute digital marketing strategies aligned with brand goals.
  • Oversee content creation for social media, blogs, email, and website.
  • Conduct market research to inform marketing strategies.
  • Analyze data and campaign performance to optimize results.
  • Manage SEO/SEM initiatives and collaborate with agency partners.
  • Oversee social media team and ensure consistent brand messaging.
  • Design and implement email marketing campaigns for B2B & DTC growth.
  • Track and report campaign performance using analytics tools.
  • Manage the digital marketing budget for maximum ROI.
  • Collaborate with sales and product teams to align marketing efforts.
  • Ensure compliance with industry regulations.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 3-5 years of digital marketing experience (cannabis industry a plus).
  • 2-3 years of team management experience.
  • Proficiency in SEO, SEM, social media, email marketing, and analytics tools.
  • Strong communication, writing, and analytical skills.
  • Experience with ecommerce platforms (WooCommerce, HubSpot, Amazon, Etsy).
  • Creative mindset with a strong eye for design.
  • Knowledge of cannabis industry regulations is a plus.

Why Join Us?

  • Be part of an innovative team in a fast-growing industry.
  • Exciting growth opportunities in a dynamic environment, with a clear pathway to advance into a VP or executive role.
  • Competitive salary ($85,000 - $105,000) and benefits, including PTO, health insurance, and a hybrid work policy.
  • A creative and collaborative work culture.

Job Tags

Similar Jobs

Forrest Solutions

Workplace Experience Associate Job at Forrest Solutions

The Concierge / Client Experience Associate is a cross-functional, client-facing role responsible for supporting daily office operations and delivering an exceptional, white-glove experience to clients, guests, and internal teams. This position supports a single-floor...

Pastis DC

Sommelier Job at Pastis DC

 ...Washington, DC's vibrant Union Market District! With a nod to its New York City roots, this brasserie features a classic curved zinc bar outfitted with signature subway tiles, vintage mirrors with handwritten daily specials, and a mosaic-tiled floor. The team is... 

Coastal Chevrolet Cadillac Nissan

GENERAL MOTORS MASTER TECHNICIAN Job at Coastal Chevrolet Cadillac Nissan

Join the Coastal Chevrolet Cadillac Family and Work by the Beach! Are you an experienced certified master GM automotive technician who wants a three day work week with a knack for excellence? Coastal Chevrolet Cadillac invites you to embark on a fulfilling journey with...

Insight Global

Document Specialist Job at Insight Global

 ...Openings: 9 Pay Rate: $25.50/hour Required Qualifications 6 months to 5 years of administrative, document processing, or data entry/clerical experience Associate's or Bachelor's degree in IT, Environmental Science/Studies, Renewables, Business Management,... 

Confidential

Project Wood Framing Estimator Job at Confidential

 ...We are a subcontractor company seeking a skilled, experienced Wood Framing Estimator with a strong background in commercial and residential...  ...capabilities to ensure successful execution from start to finish. Position Overview Wood Estimator The ideal candidate has...