Digital Marketing Manager Job at Swoon, Denver, CO

dCt1MHY4Wmx0RWhkMDNMMGp6R2hET3puNkE9PQ==
  • Swoon
  • Denver, CO

Job Description

Swoon works directly with a rapidly growing and innovative company in the cannabis industry . We are seeking a skilled Digital Marketing Manager to lead strategic marketing efforts, enhance brand presence, and drive digital engagement. This role requires a creative and analytical thinker with expertise in digital marketing trends, tools, and tactics.

Location: Denver, CO (Hybrid flexibility)

Compensation: $85,000.00 - $105,000.00 base salary

Key Responsibilities:

  • Develop and execute digital marketing strategies aligned with brand goals.
  • Oversee content creation for social media, blogs, email, and website.
  • Conduct market research to inform marketing strategies.
  • Analyze data and campaign performance to optimize results.
  • Manage SEO/SEM initiatives and collaborate with agency partners.
  • Oversee social media team and ensure consistent brand messaging.
  • Design and implement email marketing campaigns for B2B & DTC growth.
  • Track and report campaign performance using analytics tools.
  • Manage the digital marketing budget for maximum ROI.
  • Collaborate with sales and product teams to align marketing efforts.
  • Ensure compliance with industry regulations.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 3-5 years of digital marketing experience (cannabis industry a plus).
  • 2-3 years of team management experience.
  • Proficiency in SEO, SEM, social media, email marketing, and analytics tools.
  • Strong communication, writing, and analytical skills.
  • Experience with ecommerce platforms (WooCommerce, HubSpot, Amazon, Etsy).
  • Creative mindset with a strong eye for design.
  • Knowledge of cannabis industry regulations is a plus.

Why Join Us?

  • Be part of an innovative team in a fast-growing industry.
  • Exciting growth opportunities in a dynamic environment, with a clear pathway to advance into a VP or executive role.
  • Competitive salary ($85,000 - $105,000) and benefits, including PTO, health insurance, and a hybrid work policy.
  • A creative and collaborative work culture.

Job Tags

Similar Jobs

Intsel Steel West

Branch Manager Job at Intsel Steel West

 ...The key role of the Branch Manager is to ensure new business development and sales while leveraging the strengths of the overall company...  ...Manager to identify and capture new accounts in both the geographic area and the area of the branch expertise. The Outside Sales... 

Pyramid Consulting, Inc

Research Associate II Job at Pyramid Consulting, Inc

 ...Immediate need for a talented Research Associate II . This is a 12+Months contract opportunity with long-term potential and is located...  ...Discovery Pathology is seeking a qualified individual to assist with the execution and analysis of microscopy-based cell, organoid... 

Swoon

Customer Service Representative Job at Swoon

 ...Representative . This is a night-shift, on-site contract opportunity with full paid training provided. No technical background is required customer service or call center experience is all you need. Schedule Night Shift: 7:00 PM 7:00 AM Rotating... 

Musselman & Hall Contractors

Project Safety Coordinator Job at Musselman & Hall Contractors

 ...The Project Safety Coordinator is responsible for handling the day-to-day safety needs of our job sites. Essential Functions Perform site visits and inspections Make recommendations to field crews to ensure work is performed safely Audit for compliance with... 

Insight Global

Welder Job at Insight Global

 ...tolerances according to specifications. Skill in welding dissimilar metals. Competence in welding parts and structures of varying...  ...experience Job Description Perform welding and fabrication tasks on marine vessels and components in accordance with NAVSEA...