Digital Marketing Manager Job at Swoon, Denver, CO

dCt1MHY4Wmx0RWhkMDNMMGp6R2hET3puNkE9PQ==
  • Swoon
  • Denver, CO

Job Description

Swoon works directly with a rapidly growing and innovative company in the cannabis industry . We are seeking a skilled Digital Marketing Manager to lead strategic marketing efforts, enhance brand presence, and drive digital engagement. This role requires a creative and analytical thinker with expertise in digital marketing trends, tools, and tactics.

Location: Denver, CO (Hybrid flexibility)

Compensation: $85,000.00 - $105,000.00 base salary

Key Responsibilities:

  • Develop and execute digital marketing strategies aligned with brand goals.
  • Oversee content creation for social media, blogs, email, and website.
  • Conduct market research to inform marketing strategies.
  • Analyze data and campaign performance to optimize results.
  • Manage SEO/SEM initiatives and collaborate with agency partners.
  • Oversee social media team and ensure consistent brand messaging.
  • Design and implement email marketing campaigns for B2B & DTC growth.
  • Track and report campaign performance using analytics tools.
  • Manage the digital marketing budget for maximum ROI.
  • Collaborate with sales and product teams to align marketing efforts.
  • Ensure compliance with industry regulations.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 3-5 years of digital marketing experience (cannabis industry a plus).
  • 2-3 years of team management experience.
  • Proficiency in SEO, SEM, social media, email marketing, and analytics tools.
  • Strong communication, writing, and analytical skills.
  • Experience with ecommerce platforms (WooCommerce, HubSpot, Amazon, Etsy).
  • Creative mindset with a strong eye for design.
  • Knowledge of cannabis industry regulations is a plus.

Why Join Us?

  • Be part of an innovative team in a fast-growing industry.
  • Exciting growth opportunities in a dynamic environment, with a clear pathway to advance into a VP or executive role.
  • Competitive salary ($85,000 - $105,000) and benefits, including PTO, health insurance, and a hybrid work policy.
  • A creative and collaborative work culture.

Job Tags

Similar Jobs

Taylor-Made Team - KW Key Partners

Executive Assistant Job at Taylor-Made Team - KW Key Partners

 ...at peak efficiency, we want to meet you. Target salary is $70Kbest fit for someone who knows...  ...-performing, service-driven real estate team that moves fast, communicates clearly,...  ...a busy environment and knows how to keep leaders organized, protected, and operating at their... 

Adecco

Email Marketing Specialist Job at Adecco

 .... This is a 40 hour work week contract which ends 29 May. The pay is $26-$30/hr. The Email Marketing Specialist will be responsible...  ...analytics tools & methods (i.e. multi-touch attribution, last click & platform reporting sources), connecting the performance to... 

Ultimate Staffing

Patient Information Coordinator Job at Ultimate Staffing

 ...military or veteran status. We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the California Fair Chance Act, City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, and Los... 

24 Seven Talent

Designer Job at 24 Seven Talent

 ...We are seeking a talented and motivated Associate Designer to join our Boys and Mens Design team. This role partners closely with the Head Designer to create collections that cater to the street, contemporary, and mass markets, spanning categories including sportswear... 

Marvin

Brand Ambassador Job at Marvin

 ...process simple, seamless, and satisfying.We're looking for Brand Ambassadors who are personable, confident, and genuinely excited to connect...  ...support from day one* Toll Reimbursement: We've got your travel coveredYou're a good fit if you have (or if you can)* Love...