Digital Marketing Manager Job at Swoon, Denver, CO

dCt1MHY4Wmx0RWhkMDNMMGp6R2hET3puNkE9PQ==
  • Swoon
  • Denver, CO

Job Description

Swoon works directly with a rapidly growing and innovative company in the cannabis industry . We are seeking a skilled Digital Marketing Manager to lead strategic marketing efforts, enhance brand presence, and drive digital engagement. This role requires a creative and analytical thinker with expertise in digital marketing trends, tools, and tactics.

Location: Denver, CO (Hybrid flexibility)

Compensation: $85,000.00 - $105,000.00 base salary

Key Responsibilities:

  • Develop and execute digital marketing strategies aligned with brand goals.
  • Oversee content creation for social media, blogs, email, and website.
  • Conduct market research to inform marketing strategies.
  • Analyze data and campaign performance to optimize results.
  • Manage SEO/SEM initiatives and collaborate with agency partners.
  • Oversee social media team and ensure consistent brand messaging.
  • Design and implement email marketing campaigns for B2B & DTC growth.
  • Track and report campaign performance using analytics tools.
  • Manage the digital marketing budget for maximum ROI.
  • Collaborate with sales and product teams to align marketing efforts.
  • Ensure compliance with industry regulations.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 3-5 years of digital marketing experience (cannabis industry a plus).
  • 2-3 years of team management experience.
  • Proficiency in SEO, SEM, social media, email marketing, and analytics tools.
  • Strong communication, writing, and analytical skills.
  • Experience with ecommerce platforms (WooCommerce, HubSpot, Amazon, Etsy).
  • Creative mindset with a strong eye for design.
  • Knowledge of cannabis industry regulations is a plus.

Why Join Us?

  • Be part of an innovative team in a fast-growing industry.
  • Exciting growth opportunities in a dynamic environment, with a clear pathway to advance into a VP or executive role.
  • Competitive salary ($85,000 - $105,000) and benefits, including PTO, health insurance, and a hybrid work policy.
  • A creative and collaborative work culture.

Job Tags

Similar Jobs

Concero

Customer Service Representative Job at Concero

 ...are looking for a dedicated and empathetic Inbound/Outbound Call Center Representative to join our Patient Services team. In this role...  ...center or customer service role is preferred, particularly in a healthcare or insurance setting. Training will be provided.... 

CURiO Brands

Product Designer Job at CURiO Brands

 ...About the Role As a Product Designer, you are passionate creative, responsible for developing products and packaging for CURiO Brands that are innovative, beautiful, safe, and sellable to end consumers. You have a strong artist hand and are confident in illustration... 

Ascendo Resources

Legal Assistant Job at Ascendo Resources

 ...Ascendo Resources is working with a well-established, full-service law firm client that is seeking an experienced Legal Practice Assistant to support attorneys within its Commercial Real Estate practice in Charleston, SC. This full-time role offers the opportunity to... 

Insight Global

Alarm Dispatcher Job at Insight Global

 ...A retail employer in the Cincinnati area is seeking an Alarm Dispatcher / Alarm Center Specialist to provide critical monitoring and support for security systems across retail, office, and distribution facilities. This role ensures timely and accurate handling of... 

Ryder System

Forklift Warehouse Operator Job at Ryder System

**Position Description**Ryder is immediately hiring a Permanent Full-Time Material Handler in Green Bay, WisconsinWarehouse Forklift Operator / Driver Positions Pay Weekly+ Hourly Pay $20.00 per hour+ Shift Differential: $2.50 per hour on Night shift+ Overtime Pay...