Public Relations Manager - In-House - Spirits Job at Phifer & Company, New York, NY

dE9PenZNWmp0VXhVMDNiM2lUYW1CK250NWc9PQ==
  • Phifer & Company
  • New York, NY

Job Description

Our client a Global Liquor brand is looking for a dynamic and creative PR Manager, based in New York City, reporting to the Global Director, Marketing and Communications. The ideal candidate will be a highly motivated self-starter who takes initiative, is passionate about the spirits category and will have a keen understanding of how PR and earned media can drive market success.

This role requires an individual who can seamlessly integrate PR within broader marketing campaigns, cultivating relationships with media in the U.S. and working in tandem with media relations counterparts globally to support the company’s brands and its visionary CEO.

Work with marketing leadership to create and execute annual, brand-focused media relations strategies and tactical execution plans aimed at increasing brand awareness, product trial and revenue for brand across the company portfolio

Build and nurture relationships with journalists, bloggers and podcasters to proactively seek opportunities for media coverage

Create and distribute high-quality press materials, including press releases, executive briefing documents, FAQs and key message documents

Identify, build, and manage relationships with key influencers to develop engaging and authentic content that resonates with target audiences and enhances brand identity; leverage these relationships to amplify brand presence across media and digital platforms • Collaborate with and provide support to global PR managers as needed, ensuring consistent messaging and maximizing impact across markets

Track, measure and analyze the effectiveness of media coverage, provide clear reporting on the impact of outreach efforts on brand performance and adjust campaigns as directed • Ensure consistent communication between marketing, sales, and other internal stakeholders to maximize the reach of PR campaigns and regularly communicate results of outreach efforts • Activate the brand at high-profile events and identify opportunities to boost brand visibility • Identify and secure opportunities for strategic brand collaborations and partnerships within the US

Qualifications & Experience • 5+ years’ experience and proven results in PR, with a substantial focus on spirits • Track record of developing and executing integrated campaigns, leveraging PR, social media and influencer engagement to achieve brand objectives • Proven expertise in executive communications and personal branding, with the ability to craft compelling narratives Skills.

Demonstrated ability to manage multiple projects and meet competing deadlines efficiently and effectively • Strong attention to detail and the ability to thrive in a fast-paced environment • Entrepreneurial spirit, ambition, and business acumen.

This is a hybrid position, with three required in-office days and two remote working days per week.

Job Tags

Remote job, 2 days per week,

Similar Jobs

Belcan

CDL A Truck Driver Job at Belcan

 ...Hiring a CDL Driver to support daily driving operations in the Metro Detroit area . This is a full-time, day-shift position based in...  ..., MI. The ideal candidate has solid local route knowledge, tow truck driving experience, and a strong safety record. Required Qualifications... 

Icahn School of Medicine at Mount Sinai

Associate Researcher Job at Icahn School of Medicine at Mount Sinai

 ...Meliambro Lab is hiring! We are looking for a motivated Research Associate to join our lab at Icahn School of Medicine at Mount Sinai , New York. Our group studies kidney disease and podocyte biology using human samples, advanced cell culture systems, and translational... 

SNI Companies - Texas

Customer Service Representative Job at SNI Companies - Texas

 ...Qualifications Minimum of 4-5 years of operations or customer service experience in the healthcare field. Excellent phone etiquette and excellent verbal, written, and interpersonal skills Ability to multi-task, organize, and prioritize work HS Diploma... 

Florida Cancer Specialists & Research Institute

Medical Hematologist/Oncologist- Gladiolus Job at Florida Cancer Specialists & Research Institute

 ...Come join us today! HIGHLIGHTS Our FCS Gladiolus Office in Fort Myers is in search for a board certified/eligible medical oncologist and hematologist to join their team! Fort Myers has access to great school districts, local theme parks, and affordable housing.... 

Four Seasons RV

Apartment Maintenance/Make Ready Technician Job at Four Seasons RV

 ...Apartment Maintenance / Make Ready Technician Do you thrive in a fast-paced environment? Do problem-solving and customer service get your engine revving? Let your mechanical knowledge, technical expertise and outstanding attitude take your career to new heights as...