Senior Copywriter, Bilingual - Performance Creative Job at 24 Seven Talent, New York, NY

dE9LL3ZzOWd0VTFWMG5EeGlEU2lCdWp1NVE9PQ==
  • 24 Seven Talent
  • New York, NY

Job Description

Client Overview: Our client, a tech / workout equipment company, is looking for a Senior Copywriter to join their team.

Role Overview: We are seeking a dynamic and results-driven Bilingual, Senior Copywriter with a strong focus on Performance Marketing to join our in-house brand creative team. In this role, you will lead and execute mid and lower funnel evergreen and promotional creative that drive performance across paid digital channels, including social media, OLV/OTT, search and display, among other media touchpoints. As part of our in-house creative team, you will lead messaging and verbal execution in English and Spanish within our new performance creative group and collaborate closely with cross-functional teams.

Senior Copywriter, Bilingual - Performance Creative Responsibilities:

  • Creative Writing: Write clear, concise, and persuasive copy for a variety of digital marketing assets, including paid digital channels, including social media, OLV/OTT, search and display, among other media touchpoints.
  • Bilingual Proficiency: Create and adapt content in both English and Spanish to support global campaigns and reach diverse audiences effectively.
  • Performance Focused: Partner with the performance marketing team to optimize copy for conversion rates, click-through rates (CTR), and other key performance indicators (KPIs).
  • A/B Testing: Collaborate with the team to deliver against creative briefs that ladder back to A/B test plans, digest creative performance presented by the Performance Creative Strategy team and become an expert in performance creative best practices.
  • Brand Consistency: Ensure all copy adheres to brand voice, tone, and messaging guidelines while still appealing to specific target demographics.
  • Collaboration: Under the Associate Creative Director’s leadership, work closely with designers, marketers, and other stakeholders to develop creative concepts and bring ideas to life.
  • Content Strategy: Contribute to the overall content strategy by providing insights into trends, audience behaviors, and the competitive landscape.
  • Quality Assurance: Edit and proofread all copy to ensure it’s free from errors, aligns with objectives, and meets the highest standards.

Senior Copywriter, Bilingual - Performance Creative Qualifications:

  • Minimum 5 years experience in copywriting, preferably in performance marketing or digital advertising.
  • Language Skills: Proficiency in both English and Spanish (reading, writing, and editing). Must be able to craft high-quality copy in both languages.
  • Deep understanding of performance marketing principles, including conversion optimization, A/B testing, and the role of creative in driving results.
  • Ability to work in a highly collaborative, fast-paced team environment
  • Exceptional interpersonal and communication skills
  • A strong portfolio showcasing your copywriting skills, with examples of work across performance marketing campaigns.

Job Tags

Similar Jobs

ACL Digital

Emergency Dispatcher Job at ACL Digital

 ...Role: Emergency Dispatcher Location: Mesa, AZ Type: Contract Duration: 6Months + Possible extension Basic Qualifications (Required Skills/Experience): ~1+ years of experience multi-tasking and working in a team environment ~1+ years of experience working... 

Oregon Health & Science University

Radiation Therapist Job at Oregon Health & Science University

 ...Varian, Elekta, Tomotherapy, Mosaiq, ExacTrac, Calypso, Philips CT and VisionRT. Familiarity with IORT, SRS, SBRT, TBI, TSEI, and HDR. Additional Details: This position comes with fabulous benefits! Highlights include: ~ Comprehensive health care plans covered... 

Induction Therapies

Customer Service Representative Job at Induction Therapies

We are looking for a dedicated and self-motivated Customer Service Representative to join our team! We are a medical grade skincare developer with multiple retail, business to business, and private label brands. As a Customer Service Representative, you will be responsible...

Pride Health

Director of Nursing (Emergency Services & Short Stay Observation Unit) Job at Pride Health

** Interim to Perm Opportunity** Title: Director of Nursing Units: Emergency Services & Short Stay Observation Location:...  ...Benefits: Pride Global offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental... 

Insight Global

Help Desk Technician Job at Insight Global

 ...Experience with Linux *Experience with MAC systems Job Description Insight Global's engineering client is looking for a Help desk Support technician that will provide Level 1 and 2 support sitting anywhere in Colorado. You will be responsible for in-person and...